COMM035DA - Data Analysis and Visualisation (2023)

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MODULE TITLEData Analysis and Visualisation CREDIT VALUE15
MODULE CODECOMM035DA MODULE CONVENERUnknown
DURATION: TERM 1 2 3
DURATION: WEEKS 12
Number of Students Taking Module (anticipated)
DESCRIPTION - summary of the module content

The module provides you with the skills and knowledge necessary to undertake analytical investigations of data, enabling you to understand the nature, utility, and quality of data. The focus is on formulating analysis questions and hypotheses that can be answered using available data. You will learn to draw statistically sound conclusions, utilising appropriate analytical techniques and methods. You will also gain knowledge about how data visualisation facilitates qualitative understanding of information, enabling informed decision-making. By the end of this module, you will have acquired the skills to effectively explore and analyse data, develop data quality guidelines, formulate meaningful analysis questions, and employ data visualisation techniques to support decision-making processes.

Pre-requisite modules: None.

Co-requisite modules: None.

This module is a part of MSc Digital and Technology Solutions ((Integrated Degree Apprenticeship) programme. It cannot be taken as an elective by students on other programmes.

The apprenticeship standard and other documentation relating to the Level 7 Digital and Technology Solutions (Data Analyst Specialist) Apprenticeship can be found here: https://www.instituteforapprenticeships.org/apprenticeship-standards/digital-and-technology-solutions-specialist-integrated-degree/

AIMS - intentions of the module

On completion of this module, you will be able to explore the quality and nature of your data, formulate meaningful analysis questions and hypothesis, effectively analyse available data to find patterns and trends, and employ data visualisation techniques to support your data analysis and decision-making processes. This includes Exploratory Data Analysis applied at early stage of analytical investigation, to summarise the main characteristics of your datasets without hypothesis testing task, for example for data cleaning. You will learn advanced analytics and statistical modelling techniques for making statistically sound decisions for different data scenarios. You will use various visualisation techniques in different stages of your analytical investigation, which help you to visualise and harness the power of data for new insights with high integrity and ethics, enabling informed decision-making.   

INTENDED LEARNING OUTCOMES (ILOs) (see assessment section below for how ILOs will be assessed)

On successful completion of this module you should be able to:

Module Specific Skills and Knowledge

1. Synthesise analysis questions and hypothesis testing task to investigate underlying mechanism of data
2. Synthesis analytics and statistical modelling techniques in response to hypothesis and analysis question in order to make data driven decisions, which are statistically sound.
3.Evaluate concepts, tools and techniques for data visualisation 
4. Demonstrate the role of data visualisation for qualitative understanding of the information for decision making

Discipline Specific Skills and Knowledge

5. Assess the nature, utility and quality of data in early analytical investigation of data, by using, for example, EDA and visual tools
6. Assess appropriate methods to present data and results that support human understanding of complex data sets
7. Demonstrate various statistical techniques and algorithms and the life cycle of data and visual analytics
8. Synthesis data and visual analytics by using a suitable programming/programmable APIs and associated libraries

Personal and Key Transferable / Employment Skills and Knowledge

9. Explain the ethical and social aspects of data and visual analytics
10. Demonstrate how to inspire and motivate others by delivering excellent technical solutions and outcomes

 

SYLLABUS PLAN - summary of the structure and academic content of the module

Whilst the module’s precise content may vary from year to year, an example of an overall structure is as follows:

  • Do you know your data?                                                
  • Statistical methods and algorithms
  • Descriptive statistics and exploratory data analysis
  • Overview of data Analytics and its life cycle
  • Business intelligence and analytics
  • What is Visualisation?
  • Overview of visual Analytics and its life cycle
  • Advanced statistical data analysis and modelling
  • Programming/programmable APIs and associated libraries
  • Visualisation classifications, Principles and methods
  • Data analysis and visualisation in big data era
  • Data and visual ethics with social aspects
  • Putting all together

 

 

LEARNING AND TEACHING
LEARNING ACTIVITIES AND TEACHING METHODS (given in hours of study time)
Scheduled Learning & Teaching Activities 20.00 Guided Independent Study 130.00 Placement / Study Abroad 0.00
DETAILS OF LEARNING ACTIVITIES AND TEACHING METHODS
Category Hours of study time Description
Scheduled Learning and Teaching  20

Masterclasses & Webinars

Guided Independent Study  6 Asynchronous Online classes  
Guided Independent Study  124

Background reading, practice and preparation for assessments. Application of knowledge in workplace and demonstration of skills.

 

ASSESSMENT
FORMATIVE ASSESSMENT - for feedback and development purposes; does not count towards module grade
Form of Assessment Size of Assessment (e.g. duration/length) ILOs Assessed Feedback Method
Online tests

1 hour

1-9 Verbal - online

 

SUMMATIVE ASSESSMENT (% of credit)
Coursework 100 Written Exams 0 Practical Exams 0
DETAILS OF SUMMATIVE ASSESSMENT
Form of Assessment % of Credit Size of Assessment (e.g. duration/length) ILOs Assessed Feedback Method
Mini project 80

2500 words

1-10

Written feedback from academic tutor

Presentation 20

10 PowerPoint Slide deck with voice over and/or transcript

1-10

Written feedback from academic tutor

 

DETAILS OF RE-ASSESSMENT (where required by referral or deferral)
Original Form of Assessment Form of Re-assessment ILOs Re-assessed Time Scale for Re-assessment
Mini project (80%)

Resubmission

1-10 Programme schedule dependent
Presentation (20%)

Resubmission

1-10 Programme schedule dependent
 

 

RE-ASSESSMENT NOTES
RESOURCES
INDICATIVE LEARNING RESOURCES - The following list is offered as an indication of the type & level of
information that you are expected to consult. Further guidance will be provided by the Module Convener

Basic reading:

  • Soufian, M. (2014) Notes on STFC Big Data and Analytics Summer School 2014, Daresbury Laboratories, Warrington, UK
  • Soufian, M. (2014) Notes on Hartree Visualisation Summer School 2014, Daresbury Laboratories, Warrington, UK
  • EMC. (2015), Data Science and Big Data Analytics: Discovering, Analyzing, Visualizing and Presenting Data, Wiley
  • Ceder, N. (2018) The Quick Python Book. Third Edition, Manning Publications Co
  • P. Tan, M. Steinbach, V. Kumar(2014) Introduction to Data Mining. Pearson.

Reading list for this module:

There are currently no reading list entries found for this module.

CREDIT VALUE 15 ECTS VALUE 7.5
PRE-REQUISITE MODULES None
CO-REQUISITE MODULES None
NQF LEVEL (FHEQ) 7 AVAILABLE AS DISTANCE LEARNING No
ORIGIN DATE Tuesday 26 September 2023 LAST REVISION DATE Wednesday 06 March 2024
KEY WORDS SEARCH Data Analysis, Data Visualisation